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Explainer Video - Youtube/Insta/Reels

Explainer Video - Youtube/Insta/Reels

Creating an explainer video is a dynamic and engaging way to convey information on platforms like YouTube, Instagram, and Reels. These short, visually appealing videos are designed to communicate complex ideas or introduce products and services in a concise manner. Whether you’re a business looking to showcase your offerings, an educator conveying a concept, or a content creator sharing insights, explainer videos are versatile and effective.



An explainer video is designed to quickly and effectively communicate a message or explain a concept. It’s often used to introduce a product, service, or idea in a visually appealing and easily digestible format.

  • YouTube: Aim for 1-3 minutes.
  • Instagram: Keep it under 60 seconds for feed videos; up to 15 seconds for Stories.
  • Reels: 15-30 seconds is ideal.
  • Use eye-catching visuals.
  • Start with a hook or a problem that your product/service solves.
  • Incorporate bold captions and animations.

Thumbnails are the first thing viewers see. Make them eye-catching, relevant, and representative of the video content.

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